Why is every GenY and his dog pimping themselves out for WALMART?

God...I know they're all talentless --> but at least whore yourself out to something crappy but not MORTIFYINGl --> like Calvin Klein Jeans or Guess or something.
If this is the future kill me now.

Part of the lineup is Josie Maran (didn't she have a proper career?), Christina Milan, Wilmer, Pete from FAll Out Boy, and the amazingly talented Rumer Willis.